after taking a short survey of some people
\nout of whom only two responded…
\ni have determined that 50% of the population is fairly unaware of coca-cola’s new drink, mello yello
\nand so i wonder, where the hay is their marketing?
\ni have seen no ads … at all
\ndo they expect sales to skyrocket because we see it in the store? or the last button in the vending machine? (replacing dasani mineral water, f00s)
\nmost people don’t even know what “mellow” means and that drink seems more green than it seems yellow …
\nwhere’s the marketing? where’s the marketing?
\nit seems to be pitted against pepsi’s mountain dew (a mountain dew wannabe, it seems)
\nbut mountain dew has effective marketing aimed at teens (particulary the white snowboarding type) as is seen through their ads
\nbut i haven’t seen any mello yello ads … none
\nwhat’s going on here?
\nit just popped up in the vending machine one day, and i saw some other kids trying it out so i did it, too
\ndo they expect it to spread via word-of-mouth?
\n(maybe i’m helping a capitalistic corporation around by writing about this and “surveying” my entire icq list …)
\nwho knows, who knows, who knows
\ni shall check out the coke web site for more details…
\nbecause this is making me go bananas
\nwhich are also mellow and yellow …<\/p>\n
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